MyPA
English
Contact

Become the app your customers
use every day.

Launch MyPA as your own app. Your name on the App Store, your brand on every screen, everything your customers need for everyday life inside it. We build and run it. You keep the relationship and half the profit. No licence fee.

Talk to a founder How it works
Built by the team behind Rentalcars.com Revoke BLOKK
  • 1.3M+ App installs across our founders' prior products
  • $167bn Spent by consumers in apps in 2025, and still growing
  • 30-60min MyPA daily engagement target, against 1-2 minutes for a typical operator app

App spend: Sensor Tower, State of Mobile 2026 (2025 data, iOS and Google Play). Engagement is a MyPA target per active user per day, not a forecast. Installs: founders' prior products.

What MyPA can do for your company.

Your customers get one assistant for email, messages, deals and admin, with bookings coming soon. You get an app they open every day, with your brand at the centre and a share of every task it completes.

  • New revenue streamsTop-ups, purchases, switching and advertising, all split with you, and bookings once they launch.
  • Daily engagementEmail, calendar and shopping in one place, with bookings coming soon, so yours is the app customers start their day in.
  • Stronger loyaltyAn app that saves people time becomes routine, and your name is on it.

Make the app your own.

Everything in MyPA ships white-label: the assistant, the connections, the switching flows and the top-ups, with the booking flow to follow. Then we build what your audience needs, so it feels like your product, not a template.

  • Banking and paymentsBalances, cards, transfers and spending insight, through your regulated providers.
  • InvestingPortfolios, watchlists and market news, with trades through your regulated broker.
  • eSIMs and plansSell eSIMs, take top-ups and handle plan changes in the same app as the assistant.

Opened all day, not once a week.

An app that answers a question is closed in minutes. One that reads, replies, compares and acts becomes part of the day. That is the attention you need to cross-sell and retain.

  • 1-2 minutes todayA typical operator app. Opened to check a bill, then closed.
  • 6-7 minutes per visitAn AI chatbot. One question, one answer, gone.
  • 30-60+ minutes, the MyPA targetEmail, messages, calendar, news, travel and purchases in one place, so it is where people start.

Minutes per active user per day; AI assistants shown as average minutes per visit. MyPA is an engagement target, not a forecast. Sources: social apps from DataReportal Digital 2026 Global Overview using Similarweb App Intelligence, worldwide Android users, August 2025; social media overall from DataReportal Digital 2025 / GWI; AI assistants from Similarweb, worldwide web average visit duration, February 2026; operator app is a management estimate.

Four recurring streams.

Every time a customer asks MyPA to get something done, there is a moment worth something. Profit splits with you on every one.

Tokens

Per user, recurring

Users buy tokens for premium models, extra usage and advanced features.

Affiliate / Commerce

Per transaction

Purchases and comparisons completed in the app earn commission on every transaction, and bookings will too once they launch.

Switching

Per switch

Help users compare and switch providers across everyday services.

Advertising

Per placement

Relevant offers and sponsored placements, shown natively inside everyday assistant moments.

Talk to a founder See the app

Half of every stream is yours.

Tokens, commerce, switching and advertising all split 50/50 on operating profit, reported per active user in your dashboard. Nothing to licence, nothing to build.

  • Renewal-led switchingWith permission, MyPA spots renewal dates and price rises in the inbox and prompts a comparison at the right moment.
  • Price monitoringAfter every purchase, MyPA keeps watching for a better price and offers the saving.
  • Contextual advertisingRelevant placements inside everyday moments. Competing offers can be excluded.

Four kinds of partner.

Operators, creators, brands and service providers. The same app, set up for your audience, carrying your name.

  • Mobile operators and MVNOsYour own app for top-ups, plan changes, roaming and eSIMs, plus an assistant for the rest of the day. Opened daily, not just at bill time.
  • Influencers and creatorsYour name on an app your audience uses every day, with your recommendations, affiliate picks and member perks inside. Revenue that does not depend on an algorithm.
  • Consumer brandsTurn the loyalty you already have into an app customers open every day, with new revenue from your users.

Everything you need to launch.

A fully branded version of MyPA, everything needed to run it, and the commercial rights that come with it. You bring the brand and the audience. We bring the rest.

  • White-label appiOS, Android and web, listed on the App Store and Play Store under your name.
  • Custom branding and voiceYour logo, colours and tone on every screen, with an assistant that speaks in your voice and knows your catalogue.
  • Connected servicesEmail, calendar, contacts, payments, shopping and your own systems, connected.

Your own dashboard.

A reporting dashboard for your app: activity, revenue and costs in one place, updated as it happens.

  • Live activityConversations, sign-ups and logins by hour, day, week or month.
  • Revenue and costsTop-ups, your share and the AI cost per user, so margin is never a guess.
  • Partner controlsApp styling, store redirects, pricing and permissions, managed by you.

Verified customers are worth more.

Verification does not replace compliance, but it improves eligibility and campaign quality. Every check is opt-in and rewarded with tokens.

  • Age estimationSupports age-appropriate offers and cuts wasted prompts.
  • Full identityLifts conversion where trust and payment confidence matter: financial, telecom, travel and regulated flows.
  • Genuine rewardsDuplicate-face and IP-risk checks keep rewards with real customers.

The questions partners ask first.

Quick answers below. Anything else, drop us a line. We usually respond the same day.

Who owns the customer relationship?

You do. MyPA is white label by default: your name on the App Store and Play Store listings, your branding inside the app, your customer support touchpoints. MyPA powers the AI, the actions and the revenue behind the scenes.

What does it take to launch?

A handful of simple steps from kickoff to live. First we agree your brand sheet, voice and exclusion lists. Next we configure and QA your iOS, Android and web builds. Then we handle store submissions under your developer accounts. Finally we ship general availability with revenue dashboards switched on.

What's the revenue model?

50/50 operating profit split, no licence fee, no technology cost on your side. Revenue comes from four recurring streams per active user: AI tokens, ads, switching services and affiliate actions such as comparisons and purchases, with bookings to come.

Where is data hosted and who can see it?

Privacy is built into MyPA. Personal data is not sold to advertisers or data brokers as part of ordinary service use. Any optional programme under which a user chooses to contribute data for a reward is off by default, requires a separate opt-in, and is limited to adults. AI-training restrictions are set contractually with each AI provider. Per-connection permissions and approval for every action are controls the user can see and change. MyPA Limited is registered in Jersey, company number 164939.

Which AIs does MyPA use?

ChatGPT, Claude, Gemini, Perplexity, Grok, Mistral, DeepSeek and Qwen, with more than thirty models between them. Smart Mode picks the best one for each task; users can choose a specific AI when they prefer.

Can partners customise the experience?

Yes. Brand sheet, voice, exclusion lists, region pack and revenue model are agreed in the kickoff session. Which services connect, the default AI and which revenue streams are switched on are all configurable per partner.

Read the guide: What is a white label AI assistant? A plain guide for operators, creators and brands

Live in a few simple steps.

You bring the brand and the audience. We take care of the build, the stores and everything after launch.

  1. Step 1

    Kickoff and brand sheet

    Brand assets, voice, exclusions and revenue model agreed in one session.

  2. Step 2

    Configure and QA

    iOS, Android and web builds themed, configured and tested on the live platform.

  3. Step 3

    Store submission

    Store submissions under your developer accounts, then a controlled soft launch.

  4. Step 4

    Live to your audience

    General availability, with your dashboard, partner controls and ongoing updates.

Become a partner

Talk to a founder.

Tell us about your audience and what you want to launch. A founder replies, usually the same day.

  • No licence fee and no technology cost on your side
  • 50/50 operating profit split on every stream
  • Live in a few simple steps, under your name